You’ve spent years building your business, and you've built something really great. Your homepage is where you tell everyone about it and, hopefully, show them why you’re the right fit.

Your homepage should turn visitors into clients.

In just 3 seconds or less, your homepage passes or fails.

Communicate your value

See the statistics.

10-20 seconds

0.05 seconds

3 seconds

 Make a visual first impression

Convince a visitor to stay

People will not read your homepage.

People skim website content. Quickly.

I'm sharing this guide because I know that many small business owners build their own websites, and most don't realize how critical it is to get it right.

In just an hour or two, you can make sure your homepage connects easily with visitors. The Homepage Guide lists the sections I use in every homepage. 

Keep visitors on your homepage longer.

It's not difficult to get it right. You simply need to know what to include, how much, and in what order.

Every homepage I build follows a framework I call
The Homepage Guide.
And now you can follow it, too.

This one-page guide includes:

download the guide
  • The sections every homepage needs and their purpose
  • Where to share client reviews so they enhance your message
  • How to encourage visitors to take the next step
  • Small changes you can make this week, even if you don't have time for a full redesign

Kendra Marks

I thought I had all my information spelled out on my homepage. I learned the hard way that my DIY attempt didn't work out so well. As soon as I followed the steps in Pam's guide my website started working.

Start where you are.

get the guide

You probably already have a website. Download my guide and compare it with your homepage. Most people find they can improve their homepage in an hour or two. If you get stuck or want a second set of eyes, let me know. I’m always happy to help.